Social Technographics

While looking up examples of participatory design, one of the pertinent questions that came up was – will people be willing to participate in social technologies/ platforms?

Below is the answer, i was surprised its updated till 2009. Have a look – social technographics

A brief description:  Social technologies and participation

Forrester’s Social Technographics® classifies consumers into six overlapping levels of participation . Based on our survey data we can see how participation varies among different groups of consumers, globally. We also analyze the participation of people who buy technology.

Advertisements
This entry was posted in Uncategorized. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s