While looking up examples of participatory design, one of the pertinent questions that came up was – will people be willing to participate in social technologies/ platforms?
Below is the answer, i was surprised its updated till 2009. Have a look – social technographics
A brief description: Social technologies and participation
Forrester’s Social Technographics® classifies consumers into six overlapping levels of participation . Based on our survey data we can see how participation varies among different groups of consumers, globally. We also analyze the participation of people who buy technology.